Saturday, September 28, 2013

what are the attributes of a transnational company ?

 The attributes of a
transnational company  -


(1) INVESTMENT IN
FOREIGN OPERATIONS
: -


Company have investment in foreign
operations i.e. It operates in more than one country /
nation.


(2) CENTRAL CORPORATE
FACITLITY
: -


These company
enjoys a central corporate facility in one country. All the individual foreign market
reports to the corporate
facility.


(3) DECISION MAKING
PROCESS
: -


All the decision
relating to individual market in different nations are authorized to make decisions
individually.


(4) MARKETING
POWER
: -


Each individual
market enjoys the marketing power for its products &
services.


(5) RESEARCH AND DEVELOPMENT
ACTIVITY
: -


Research and
Development activity are carried out by the individual foreign
market.

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